Senior Marketing Executive

Up to £32,000

Redditch

A rapidly growing business with beautiful offices in Redditch and the center of Birmingham, you will be working in a fast paced, passionate marketing team brimming with talent.  If you want to be responsible for your own projects and driving activity through innovative, cross channel campaigns then this is the ideal role.

The Role of the Senior Marketing Executive

Developing and increasing customer engagement, lead generation and digital presence. Using multiple digital channels, including email campaigns, digital marketing, social media, customer engagement, events, direct marketing, campaign analytics, CRM management, content, CMS, GoogleAnalytics. This involves strong agency management if you come from a digital agency background that would be great.

Key responsibilities of the Senior Marketing Executive

  • Marketing campaigns across multi-channels
  • Development and ownership of marketing collateral
  • Supporting events with marketing materials and digital support
  • Working with the design team to overview the brand guidelines
  • Development of lead generation with marketing activity
  • Analysis of the campaign activity, reporting back to line management
  • Ownership of newsletters including content plan, layout and CRM system
  • Email campaign management, monitoring and analyzing results and end to end development
  • SEO management this will be through the agencies but you will be responsible for reporting and management of these campaigns
  • Responsible for customer journey throughout the campaigns
  • Google analytics
  • Digital campaign reporting

Requirements of the Senior Marketing Executive

  • Experience of professional services or financial sector
  • Marketing experience across multi-channels
  • Strong track record of influencing and building a brand presence through marketing campaigns

 

ID Number:  895906

 

TMRG Marketing Recruitment is part of TMRGroup

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